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What is Hive? Social media app goes viral overnight

3 February 2021, 12:08

Hive is like if Instagram and Twitter had a baby that lets you monetise your content as soon as you sign up.

Another social media platform? Oh, go on then. If you’ve been on Twitter over the past 24 hours, you may have seen people talking – and posting memes – about Hive Social.

Hive isn’t actually a ‘new’ app, although people do seem to have just discovered it and are now flocking to sign up for a profile. According to Hive’s Twitter account, over 130,00 users joined the app overnight (Feb 3) causing the servers to crash. It’s free to download on the App Store, but is currently not available for Android users.

So, what is it? Why is everyone so desperate to grab a profile? Here’s what you need to know about Hive, the ‘alternative’ to Instagram that lets everyone monetise their content.

What is the Hive social media app?

Hive social app: Everything you need to know
Hive social app: Everything you need to know.


Hive was created in October 2019 by CEO Kassandra, who goes by @honeyxmua on Twitter. She also runs the official Hive Twitter account herself.

In an interview with Life&Style, Kassandra explained that the app is…

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