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Detox Tea Brand Teami Sanctioned Over Misleading Social Media Ads

We’ve all seen mainstream celebrities, fashionistas and beauty influencers promoting controversial products, including dietary supplements and rapid weight-loss pills. Some healthcare specialists have joined the social media space to stand against these misleading and potentially dangerous advertisements. Now companies and influencers involved in such campaigns are facing legal and financial consequences.

Last Thursday, the Federal Trade Commission (FTC) filed a legal complaint against detox tea brand Teami for “deceptive health claims” that its products would help customers lose weight, treat colds, clear blocked arteries, decrease migraines, and fight cancer. According to the US agency, which oversees consumer protection and regulates advertisement claims and practices, the company has violated the Federal Trade Commission Act in multiple ways.

From 2014 through mid-2019, Teami made more than $15.2 million from its products. Sales were boosted by influencer marketing…

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